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  • Trends

    Changing face of lunch hour in Seoul’s office districts

    The traditional lunch hour in Seoul’s bustling business hubs, like Gwanghwamun, Gangnam and Yeouido, is undergoing a major shift. Instead of crowding into restaurants, an increasing number of office workers are flocking to sleep cafes. For many, lunchtime has transformed from being a time to eat into a vital 20- to 30-minute window for physical and mental recovery. "I've used it for several months now," said Kwon, an economist in her mid-30s who works in Gwanghwamun, Jongno District, in an interview Friday. "I work at a global firm where the lunch culture is flexible, so I usually 'brown bag' my lunch and eat it at my desk. Afterwards, I'll head out to take a short nap at Nabijam." She explained that going out for lunch can often feel more tiring than staying in the office because fighting the crowds and waiting in long lines is exhausting. "It helps provide a 'real' break from the office and from people," she added. "Especially in Korea, where lunchtime can sometimes feel like an extension of work, enjoying 'me time' with a nap provides that necessary physical and mental separation fr

    2 MIN READBy Park Jin-hai
    Changing face of lunch hour in Seoul’s office districts
  • People & Events

    BTS' RM named first global ambassador of Nat'l Museum of Korea

    1 MIN READBy Yonhap
    BTS' RM named first global ambassador of Nat'l Museum of Korea
  • People & Events

    Why Koreans are pouring their hearts out to a blunt TV grandmother

    7 MIN READBy Hankookilbo
    Why Koreans are pouring their hearts out to a blunt TV grandmother
  • Travel & Food

    Seoul’s historic heart offers 11 ways to trace its history

    2 MIN READBy Jhoo Dong-chan
    Seoul’s historic heart offers 11 ways to trace its history
  • Books

    From France to AI: Seoul book fair returns next week

    2 MIN READBy Kim Se-jeong
    From France to AI: Seoul book fair returns next week
  • Lifestyle

    Beat the heat with these easy-to-make summer drinks

    2 MIN READBy Kormedi.com
    Beat the heat with these easy-to-make summer drinks
  • People & Events

    Korea’s new tourism strategy: pop-ups, tailored tickets

    2 MIN READBy Lee Kyung-min
    Korea’s new tourism strategy: pop-ups, tailored tickets
  • Trends

    From Labubu to Chagee, Chinese lifestyle brands find growing market in Korea

    4 MIN READBy Baek Byung-yeul
    From Labubu to Chagee, Chinese lifestyle brands find growing market in Korea
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CEO & Publisher: Oh Young-jinDigital News Email: webmaster@koreatimes.co.krTel: 02-724-2114Online newspaper registration No: 서울,아52844Date of registration: 2020.02.05Masthead: The Korea TimesCopyright © koreatimes.co.kr. All rights reserved.

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Lifestyle

Celebrity restaurateur Paik Jong-won resumes YouTube activities after yearlong hiatus

Paik Jong-won, founder and CEO of Theborn Korea, has revived his YouTube channel after a yearlong hiatus. The company announced Thursday that Paik would restart content production through his YouTube channel, "Paik Jong Won." On the same day, a new video titled "Easier than ramen: ultra-simple soy sauce cold noodle recipe" was uploaded to the channel. The roughly five-minute video featured Paik introducing the recipe without making any comments about his return. Paik suspended public activities in May last year after facing more than 170 complaints and legal reports filed by a civic group, YouTubers and users of online communities following Theborn Korea's stock market listing in late 2024. Speaking at Theborn Korea's shareholders meeting in March, Paik said he had spent "a lost year" dealing with what he described as groundless complaints and accusations. "With nearly all of the allegations resulting in decisions of no wrongdoing, I am finally able to resume the business activities that were put on hold last year," he said at the time, adding that he planned to restart his YouTube activi

Jun 5, 2026By Xportsnews
Celebrity restaurateur Paik Jong-won resumes YouTube activities after yearlong hiatus
Travel & Food

Why Gen Z shoppers choose historic Namdaemun Market over trendy districts

On a weekday afternoon, customers filled the aisles of Namdaemun Market’s central arcade to browse everything from single dishes to full dish sets. Young shoppers packed the tableware shops, picking up small plates and pots to compare prices and designs. They paused to snap photos on their phones and trade observations like, "I saw this on the internet," or "The store next door is cheaper." Namdaemun Market is finding renewed popularity after decades of losing ground to large discount stores and e-commerce. The traditional market is turning in-store browsing, lower prices and social media buzz into a massive draw for people in their 20s and 30s. Viral videos and posts labeling the historic site a go-to place for tableware are transforming it from a hub for middle-aged shoppers into a prime destination for young consumers engaging in value-conscious spending. An influx of foreign tourists drawn by the global popularity of Korean pop culture is also helping the market experience a resurgence. "While looking for a place to go near Seoul Station, I saw a post on social media saying the Na

Jun 5, 2026By Hankookilbo
Why Gen Z shoppers choose historic Namdaemun Market over trendy districts
Lifestyle

Surprising nutritional advantage of frozen blueberries

Click here for more articles by Kormedi.com. Many health-conscious consumers regularly include blueberries in their diets because of their rich antioxidant content. But when shopping, they often face a choice: fresh or frozen? Growing interest in frozen blueberries stems from claims that they may retain certain nutrients better than fresh fruit. Experts caution that frozen blueberries should not automatically be considered healthier than fresh ones. However, depending on harvesting, transportation and storage conditions, some nutrients may remain more stable in frozen products. Blueberries are rich in antioxidants such as anthocyanins, compounds associated with a variety of health benefits. One challenge with fresh blueberries is that some vitamins and antioxidant compounds can gradually decline during transportation and storage. Frozen blueberries, by contrast, are often flash-frozen shortly after harvest, helping to minimize nutrient loss. Some studies have found that frozen fruits and vegetables can retain vitamin C and antioxidant levels better than fresh produce that has undergone e

Jun 5, 2026By Kormedi.com
Surprising nutritional advantage of frozen blueberries
Lifestyle

Global flagship stores flock to Myeong-dong as foreign tourist numbers surge

On the morning of May 22, more than 200 domestic and international shoppers lined up outside Uniqlo's new global flagship store in Seoul's Myeong-dong district, eager to enter as soon as the doors opened. The Japanese fast-fashion retailer left Myeong-dong, one of Seoul's premier shopping districts, in January 2021 during the COVID-19 pandemic. Five years later, it has returned in grand fashion with a large-scale store occupying three floors of the Le Méridien hotel building, about a four-minute walk from Myeong-dong Station on Seoul Subway Line 4. The new store spans 3,254 square meters and features 42 checkout counters and 54 fitting rooms, making it the largest in each metric among Uniqlo stores in Korea. The store offers more than just scale. Living up to its flagship status, it carries Uniqlo's full product lineup, including women's, men's, kids' and baby clothing. Specialized spaces are located throughout the store, including a UT (Uniqlo T-shirt) zone on the first floor and a Re.Uniqlo Studio on the third floor, where customers can access repair and embroidery services. Photograp

Jun 5, 2026By Hankookilbo
Global flagship stores flock to Myeong-dong as foreign tourist numbers surge
Books

K-LIT REVIEW 'If We Cannot Go at the Speed of Light': Sci-fi that tugs at the heartstrings

In Korea, this book has sold more than 400,000 copies. In China, it won the Gold Award in the translated works category at the 14th China Nebula Awards, the most prestigious science fiction accolade in the country. Now, at long last, the short story collection that swept both Korean and Chinese readers off their feet has arrived in English, as Anton Hur’s translation of “If We Cannot Go at the Speed of Light” introduces the Anglosphere to science fiction superstar Kim Choyeop. No other Korean sci-fi book in recent memory has broken through the boundaries of its genre to achieve success on an international scale quite like this. What is the secret to the book’s success? What about it is so compelling that readers preface their glowing reviews with, “I don’t usually read science fiction, but…” then go on to sing its praises and profess that they have now been converted into a sci-fi fan? The words “science fiction” bring forth images of spaceships, aliens, robots and — more often than not — a cold, dystopian outlook on the future. Traditional category lines are dr

Jun 5, 2026By Faye Leung
[K-LIT REVIEW] 'If We Cannot Go at the Speed of Light': Sci-fi that tugs at the heartstrings
Lifestyle

Starbucks regains top spot on KakaoTalk gift rankings after 'Tank Day' controversy

Starbucks has reclaimed the No. 1 position in KakaoTalk's mobile gift voucher rankings after a sharp decline triggered by controversy over its "Tank Day" promotion linked to the May 18 Gwangju Democratic Uprising. According to KakaoTalk Gift's rankings as of Wednesday, Starbucks' 50,000-won ($33) e-card voucher ranked first in the "Cafe" category under gift certificates. The mobile voucher can be registered through the Starbucks app or exchanged for a Starbucks card at stores. A Starbucks voucher package consisting of two coffees and a dessert ranked second, while the company's 30,000-won e-card voucher placed fourth. Starbucks returned to the top of the rankings on Tuesday, just eight days after losing the position to budget coffee chain Mega MGC Coffee amid a consumer boycott sparked by the controversy. On May 25, Mega MGC Coffee vouchers occupied the top three positions in the category, displacing Starbucks, which had held the No. 1 spot for years. The rankings are based on factors including sales volume, the number of users who add products to their wish lists and click-through rates

Jun 4, 2026By Hankookilbo
Starbucks regains top spot on KakaoTalk gift rankings after 'Tank Day' controversy
Korean Heritage

Free traditional craft workshops open for registration in Seoul

The Korea Heritage Service Foundation, an affiliate of the Korea Heritage Service, said Thursday that it will launch a series of free, hands-on traditional culture programs starting mid-June, offering a rare opportunity for the public to work alongside master artisans. The events will take place at the National Intangible Heritage Center in Gangnam District, southern Seoul, running from June 12 to 30. The programming is divided into two distinct tracks consisting of immersive craft workshops connected to a special on-site exhibition and educational performance tours tailored for local students. The Gong-DREAM workshop series runs every Friday and Saturday from June 12 to 27, allowing participants to translate the inspiration of the gallery into tactile, handmade objects. Certified masters of Korea’s National Intangible Cultural Heritage and their students will lead ten specialized sessions. Nam Kyung-suk, a metal engraver, will guide participants in creating framed constellation maps to showcase traditional metalwork. Lee Jong-min, an artist in ox horn inlay, will run sessions on mak

Jun 4, 2026By Jhoo Dong-chan
Free traditional craft workshops open for registration in Seoul
Travel & Food

Everland taps football, tacos to woo visitors this summer

At Everland, Korea’s largest theme park, the summer’s biggest entertainment draw isn’t a new roller coaster. Instead, it is a calculated fusion of international sports culture and Mexican street food. Samsung C&T’s Resort Group, which runs the sprawling park just south of Seoul, announced on Thursday a monthlong football-themed festival titled “Football & Taco.” The initiative is the latest installment of the park’s marketing strategy, designed to tap into global sports enthusiasm during the World Cup tournament season. At the center of the transformation is the “Football Training Camp,” an interactive pavilion near the park’s Alpine Village. Visitors register as players to tackle challenges as strikers, midfielders and goalkeepers. Rather than just offering casual recreation, the park has gamified the experience so that participants gain points through challenges like football bingo to win rewards like priority ride passes and exclusive team merchandise. Everland has also enlisted professional athletes. Members of the Korean freestyle football squad Lycat Crew, incl

Jun 4, 2026By Jhoo Dong-chan
Everland taps football, tacos to woo visitors this summer
Travel & Food

Lotte World expands proprietary animation IP through children's event

Theme park operator Lotte World said it successfully concluded the first round of its children's experiential program, Super Exploration Team X Hero School, an offline event designed around the universe of its original animated series "Super Exploration Team X: The Legend of Terapia.” The event was held on May 31 at the Forest Stage of Seoul Children's Grand Park and attracted approximately 40 families, including participating children. The program allowed young attendees to immerse themselves in the story world of the animation through role-playing activities and collaborative missions. “Super Exploration Team X: The Legend of Terapia” is a television animation series produced by Lotte World using its proprietary character intellectual property (IP), Lotty Friends. According to the company, the show recorded a 3.3 percent target audience rating among girls aged 4 to 6 during its broadcast on Korean children's channel Tooniverse. It also ranked first in viewership among programs aired on the EBS Kids channel between May 1 and May 15, based on data from Nielsen Korea. Interest in th

Jun 4, 2026By Jhoo Dong-chan
Lotte World expands proprietary animation IP through children's event
Travel & Food

The Shilla Seoul hosts Asia's 1st luxury hotel summit event

The Shilla Seoul hotel recently hosted the 2026 Leading Hotels of the World (LHW) Asia-Pacific Membership Meeting, marking the first time the annual gathering of Asia-Pacific luxury hotel leaders has been held in Asia. More than 60 participants attended the event on Friday at the hotel's Yeong Bin Gwan banquet hall, a space designed in a contemporary interpretation of traditional Korean architecture, the hotel said Thursday. Attendees included Shannon Knapp, chief executive of The Leading Hotels of the World, who was visiting Korea for the first time, along with the organization's chief commercial officer, Chris Walker, and general managers and representatives from member hotels across Japan, Mongolia and other Asia-Pacific markets. Founded in 1928 and headquartered in New York, The Leading Hotels of the World is a global alliance of independent luxury hotels that admits only properties passing rigorous quality inspections. It currently counts more than 400 five-star hotels across over 80 countries as members. The Shilla Seoul has maintained its LHW membership for more than 45 years. The

Jun 4, 2026By Jhoo Dong-chan
The Shilla Seoul hosts Asia's 1st luxury hotel summit event
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