Korean consumers more accepting of US beef
By Lee Hyo-sikPhilip Seng, CEO of the U.S. Meat Export Federation (USMEF), speaks during an interview with The Korea Times at the Westin Chosun Hotel, Monday. / Courtesy of USMEFThe acceptance of U.S. beef among Korean consumers has improved significantly since 2008 when the nation resumed its imports, according to the head of the U.S. beef promotion body, Monday.In an interview with The Korea Times, Philip Seng, CEO of the U.S. Meat Export Federation (USMEF), said the United States has caught up with Australia in the country’s imported meat market, adding that the U.S. market share will continue to head upward.USMEF is a non-profit trade association working to create business opportunities abroad for U.S. beef, pork, lamb and veal. Headquartered in Denver, USMEF has offices in Seoul, Beijing, Tokyo, Shanghai and seven other cities around the world.“Korean consumers have become more accepting of American beef over the years as we have brought high-quality, premium meat products into the country,” Seng said. “Although Australia is the still the largest beef exp
