ANALYSIS Korean insurers rush to attract foreign customers amid market saturation
Tsay Tatyana, left in front row, a Samsung Life Insurance sales agent from Uzbekistan, poses with her colleagues at the firm's branch office in Yeongdeungpo, a Seoul district with a large population of foreign residents, July 13. Courtesy of Tsay TatyanaBy Yi Whan-wooTsay Tatyana, a Samsung Life Insurance sales agent from Uzbekistan, is among many foreign professionals hired by Korean insurers to deal with the growing number of foreign nationals who are residing in Korea long-term and searching for insurance plans that will help them lead a more stable and secure life. “The longer they stay, the more they are interested in insurance and saving for major life events, as they will have a higher chance of requiring dental implants, being diagnosed with cancer, sending their children to college as well as wanting to make sure their loved ones are not financially disadvantaged in the event of their unexpected death,” she told The Korea Times this week.Tsay joined Samsung Life, the country's leading life insurer, in March 2020, almost 13 years after she first came to Korea and
Jul 27, 2021By Yi Whan-woo
![[ANALYSIS] Korean insurers rush to attract foreign customers amid market saturation](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)