Young farmer injects vigor into rice industry
Lee Jae-kwang, head of Ilsan Farming Association Corp., flies a drone for pest control. / Courtesy of the Korea Agency for Education, Promotion and Information Service in Food, Agriculture, Forestry and FisheriesBy Nam Hyun-wooLee Jae-kwangLee Jae-kwang, head of Ilsan Farming Association Corp., was named as this month's young entrepreneur in the rice industry by a government agriculture promoting arm, being recognized for his efforts in fresh rice branding and commercialization. According to the Korea Agency of Education, Promotion and Information Service in Food, Agriculture, Forestry and Fisheries (EPIS), Monday, the agency has been awarding young entrepreneurs in the rice industry this year in a bid to promote rice consumption and introduce the industrial potential of the industry. Lee, 31, is from a family that has been farming rice for three generations in Ilsan, Gyeonggi Province. Along with his two friends, Lee introduced new rice varieties and rice snacks targeting young families.Lee's rice brand is called “Baro the Mi,” meaning rice milled directly after reaping.
Oct 22, 2018By Nam Hyun-woo