Japan presence affects agencies‘ shares
By Kwon Mee-yoo K-pop boy band TVXQ is on an 11-city, 26-concert tour in Japan that started February and runs through April. It is expected to draw some 550,000 screaming devoted fans. Fueling popularity there and in anticipation of the upcoming tour, the band will also release new Japanese single "Still" on Wednesday. The songs, albums, concerts and idolization of the group appear to directly influence the share prices of its agency SM Entertainment and every move is closely followed by investors. This applies to other bands as well. Advancing into the Japanese market has a big impact on the share prices of Korean entertainment companies. "Japan is the biggest overseas market for K-pop, but it is now expanding to Europe and America and this will add momentum to entertainment stocks," Lee Hyun-jung, an analyst at SK Securities said. "However, the agencies need to reduce risk by diversifying their artist portfolios to safeguard against possible damage to the reputation of a specific singer or band." SM was the first big entertainment agency to be listed on the Kore