Migrants help KEB in marketing
Four naturalized immigrants, hired for the retail market development division of the Korea Exchange Bank, have a meeting at their office in Jung-gu, Seoul. From left are Suresh Limbu, Choe Ahrip, Ajima Chaphu, and Liang Zhixi, who came from Nepal, Bangladesh, Thailand and China, respectively. / Courtesy of KEBBy Park Jin-haiA lean figure with a friendly smile and greetings. Then he excuses the absence of a member of the special corps of five that he belongs to at the bank.Sitting around a meeting table, they talk about the sales figures with soft but confident voices. They are the first naturalized Korean bankers hired by the Korea Exchange Bank (KEB). They currently work in the retail market development division at the bank’s headquarter office in Jung-gu, Seoul.In an age when the number of expats residing in Korea nears 1.5 million, businesses targeting them are booming. The financial industry is not an exception.Many banks set up special kiosks called “Sunday bank” at the crowded streets of Ansan or Guro-gu and hire interpreters to attend to foreign customer
