Consumers turn to frozen food during summer
/ Yonhap
Despite their unhealthy image, frozen foods are becoming more popular in the warm, humid summer weather.
According to the retail industry, sales of dairy products -- including Korea Yakult's frozen yogurt -- have soared. Sales of frozen dairy products totaled 5 billion won in the first five months last year, and the same amount was achieved this year 10 days earlier, Korea Yakult said.
"Frozen yogurt is popular for its nutritional benefits, and we are expecting to reach 25 billion won by the end of this year," a company spokesperson said.
And sales of frozen alcohol have also climbed.
Sales of Lotte Liquor's Chum Churum (meaning "soft, like first" in Korean) Cool have climbed 70.5 percent since its launch last June