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Aespa's Karina featured in Seoul's tourist promotion program
By Jun Ji-hye
The Seoul Metropolitan Government will air its tour promotion program, featuring K-pop girl group aespa's Karina and actor David Lee McInnis, to 19 countries, beginning Saturday.
K-pop girl group aespa's Karina is featured in the Seoul Metropolitan Government's tour promotion program, “Travel Diary Soul: Seoul.” Courtesy of Seoul Metropolitan Government
By Jun Ji-hye
The city said the four-video series, produced jointly with global television network History Channel, will be aired to 39.5 million households in 19 countries including Japan and Southeast Asian nations until mid-December.
Karina is the leader of aespa that has generated growing popularity around the world since its single “Next Level” was released in May.
McInnis is an American actor based in Seoul who has been featured in various Korean TV dramas such as “Descendants of the Sun” and “Mr. Sunshine.”
The two become travel guides in the video series, titled “Travel Diary Soul: Seoul.”
Karina introduces trendy places in Seoul, such as Seongsu-dong and streets near Hongik University as well as the Gyeongui Line Forest Park, a 6.3-meter-wide linear park in the capital.
For his part, McInnis introduces Seoul's heritage sites, showing the Bugak Skyway Octagonal Pavilion located at an elevation of 342 meters, which allows visitors to appreciate not only the beauty of nature but also a panoramic view of the entire city, and the historic Fortress Wall of Seoul, as well as pottery-making in Mullae-dong.
The videos can be watched through the History Channel as well as over-the-top (OTT) platforms such as Hulu and Apple TV.
“There have been growing signs for the resumption of overseas travel. Through the videos, we are aiming to deliver expectations for trips to Seoul among global audiences,” said Yoon Jong-jang, a senior city official.