Samsung hopes China will help soften crisis
By Kim Yoo-chul Samsung Electronics is preparing to make China the new center of its activities, hoping that a strengthened position in the world’s fastest-growing economy will provide a cushion to absorb business rockiness in shell-shocked nations in the West. To explore new business opportunities Choi Gee-sung, the former Samsung Electronics CEO who was recently promoted to overall strategy chief of Samsung Group, accompanied chief operating officer (COO) Lee Jay-yong, the son and heir apparent to Chairman Lee Kun-hee, on a trip to China. Although company officials declined to reveal details of the visit, the two met and talked with Chinese Vice Premier Li Keqiang. A company insider told The Korea Times that the Samsung executives hoped to talk about strengthening investment in China, including bulking up a semiconductor plant currently in the works in Xian. Also among topics is the state-of-the-art liquid crystal display (LCD) line in Suzhou that Samsung is building as Chang Won-kie, an executive with a wealth of experience in LCD also traveled with them. ``Market