MS aims to be game changer in tablets
By Kim Yoo-chulMicrosoft (MS) is seeking to become a “game changer” in the tablet computer market currently dominated by Apple and Samsung Electronics, the company said Monday.The ambitious plan was unveiled at a news conference to introduce its latest 8-inch tablet at its headquarters in Seoul.“We just want to be a challenging changer in tablets,” Kim Young-wook, a senior technology officer at MS Korea, told The Korea Times.“We’ve set the price tag of the device at a very appealing level and that means MS will be aggressive in promoting the 8-inch tablets. Initial responses to our device are impressive. Our device could play a key role as the right connector linking legacy products and mobile devices,” he added. The basic model of the 8-inch tablet running on Windows mobile software will cost $299, while models with additional features will cost more. The company is well aware of the ongoing trend in the global PC industry that tablets are rapidly replacing conventional T-Tower style PCs, notebooks and even ultra-book PCs. “It’s