Eggslut frenzy pushing SPC's former vice president to return to management
People wait in a line in front of Eggslut restaurant in COEX mall, Seoul, last Friday, upon its very first store launch in the country. / Courtesy of SPC GroupBy Kim Jae-heunA former SPC Group Vice President Hur Hee-soo, who was dismissed from the company after being accused of smuggling and smoking liquid cannabis-derived products, may return to management in two years on the back of impressive sales of the company's recently launched Eggslut brand.The growing in popularity California-based egg sandwich operator commenced business last week with the grand opening of its first Korean branch in the affluent Gangnam district. On the first day of its opening, more than 300 people lined up in front of the store at the COEX mall, southern Seoul. Founded by chef Alvin Cailan back in 2011, Eggslut is known for its egg sandwiches made with a brioche bun, coddled egg and sriracha mayo sauce.The chain now operates stores in four different countries including the United Kingdom and Japan. Given its sandwich's fluffy texture and rich flavor with scrambled eggs and melted cheese, expectations are
