CJ Olive Young partners with Polish firm to sell PB products in Europe
Courtesy of CJ Olive Young
By Yonhap
CJ Olive Young, the retail and distribution arm of Korea's CJ Group, said Tuesday it has partnered with a Polish company to export its private brand (PB) products to Europe.
The company said it has signed an agreement with Poland-based cosmetics distributor Gabona to sell its PB cosmetics products through offline retail outlets across Europe.
Gabona, which distributes more than 8,000 products in 60 countries, will initially introduce CJ Olive Young's skincare products — Bioheal BOH, Bringgreen and Colorgram — through its sales networks in Poland before expanding distribution to other European markets, the company said.