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PHOTO Samyang chief at Anuga 2025

Kim Jung-soo, center, vice chair of Samyang Foods' parent company Samyang Roundsquare, poses with Melik Bektas, chief commercial officer of French retail distributor SRG International, at Samyang Foods' booth at Anuga 2025 in Cologne, Germany, Oct. 4 (local time), after the two firms signed a memorandum of understanding to distribute the Korean company's popular Buldak instant noodle products in France. Buldak products are currently being distributed in Europe by local supermarket firms, including Albert Heijn in the Netherlands, Rewe in Germany and Tesco in the United Kingdom. On left is Korea's Minister of Agriculture, Food and Rural Affairs Song Mi-ryung. Courtesy of Samyang Roundsquare
By Ko Dong-hwan