Kakao Group's economic effect estimated at $13.9 bil. in 2024

A logo of Kakao is shown at its headquarters in Seongnam, Gyeonggi Province, July 23, 2024. Yonhap
The total economic effect generated by Kakao Group last year is estimated at 19.1 trillion won ($13.9 billion), while the number of jobs created from group operations amounted to around 54,000, the group's holding company said Wednesday.
According to Kakao, the cumulative economic effect of Kakao Group, Korea's top online messaging service operator, over the past three years totaled 51.4 trillion won, while job creations reached around 145,000.
The analysis was reviewed and confirmed independently by three economic experts, including Kim Yong-gyu, professor emeritus at Hanyang University, the company said.
In addition, Kakao's donation platform raised 93.6 billion won across some 19,000 fundraising projects since its launch in December 2007 through April this year.
The company also said it revamped the framework of disclosing its social contributions by classifying social and economic value performances into 10 categories for increased transparency and accountability.