Park Han-sol reports on Korea's financial regulators, along with fintech and insurance. She previously wrote about the art world, from biennales and exhibitions to fairs and auctions, with a focus on Seoul and the figures shaping the scene. Before joining The Korea Times, she spent a year at ABC News' Seoul bureau, contributing to coverage of major Asia-Pacific events.
Mirae Asset hosts global ETF rally to map its next growth phase
Park Hyeon-joo, chairman and founder of Mirae Asset Financial Group, speaks during Mirae Asset Global Investments' "Mirae Asset Rally 2026," held from June 1 to 3 at Sagewood Hongcheon in Gangwon Province. Courtesy of Mirae Asset Global Investments
By Park Han-sol
Mirae Asset Global Investments convened executives from across its international exchange-traded fund (ETF) businesses this week to map out the next phase of its growth strategy, the company said Thursday.
The three-day “Mirae Asset Rally 2026,” held from June 1 to 3 at Sagewood Hongcheon in Gangwon Province, brought together leaders from the firm’s ETF businesses across major markets to review performance and discuss future opportunities.
The gathering comes as Mirae Asset’s global ETF business reaches new milestones. Assets under management have climbed to 428 trillion won ($279 billion), making the firm the world’s 11th-largest provider of exchange-traded funds.
In the U.S., Global X has surpassed $100 billion in assets, while TIGER ETF, Mirae Asset’s flagship ETF platform in Korea, has also crossed the $100 billion threshold. In Japan, Global X Japan recently exceeded 1 trillion yen in assets just six years after launch.
The expansion reflects a vision long championed by founder Park Hyeon-joo, who has argued that asset managers must look beyond their home markets and create products that give investors exposure to emerging global growth trends.
Speaking at the event, Park reiterated the importance of what he calls “killer products” — offerings that turn long-term structural shifts into practical investment opportunities.
“A killer product transforms structural changes that may still seem distant or uncertain into investable opportunities for clients, while setting new standards for the market,” he said.
Mirae Asset pointed to several examples of that approach. In Hong Kong, it launched the market’s first covered-call fund and helped establish the region’s income-focused investment segment. In North America, it introduced a space technology fund designed to capture growing interest in the commercial space industry and expectations surrounding a potential SpaceX listing.
Another example is the Global X Artificial Intelligence & Technology fund, launched in 2018, years before generative artificial intelligence (AI) entered the mainstream. The product has since grown to more than $10 billion in assets. In Korea, the company has also built a leading position in thematic investing through products focused on the country’s chipmakers.
Park went on to outline a longer-term vision dubbed “Mirae Asset 3.0,” which seeks to combine the group’s strengths in ETFs, AI-powered wealth management and digital assets into a more integrated global investment platform.
Participants at the rally also discussed the use of AI in product development, portfolio management and marketing, as well as ways to broaden ETF adoption among pension funds and institutional investors worldwide.