Value context and insight. lkm@koreatimes.co.kr
Hana Bank strengthens online platform for foreign customers
The lobby of Hana Bank in Myeongdong, Seoul / Corutesy of Hana Bank
By Lee Kyung-min
Hana Bank has upgraded its foreigner-only financial platform, Hana EZ, to strengthen non-face-to-face financial services for international customers in Korea, the lender said Wednesday.
The move is significant as the number of foreign workers, students and long-term residents continues to grow, increasing demand for accessible and multilingual mobile banking solutions.
Hana said the latest upgrade enhances both financial and daily services within the app, allowing foreign customers to manage banking and administrative tasks without visiting a bank branch.
The services are integrated into the platform, a function Hana says will lower entry barriers to financial services and improve overall convenience for non-Korean customers.
A key feature is MileEZ, a new rewards service through which users can store points not only by using financial services such as overseas remittances and exchange rate alerts, but also by participating in non-financial activities such as daily check-ins, in-app games, friend invitations and flight searches.
Monthly activities are rewarded with mobile gift vouchers.
Hana said customers can now complete customer identification registration and update their passport numbers directly within the app, processes that previously required in-person visits.
It has also built a process that allows customers to apply for overseas remittance services immediately after updating their passport information, simplifying financial transactions.
Hana hopes the app will become a comprehensive lifestyle platform.
Through the app, foreign customers can have essential documents issued, such as transaction history statements, balance certificates, alien registration certificates and national health insurance qualification records.
They can also pay public utility bills, including electricity, water charges and national health insurance premiums from the platform.
To celebrate the upgrade, Hana is running a promotional event through March 31.
Foreign customers who use overseas remittance services via the app during the period will be eligible for a prize draw, with rewards including a gold key and mobile vouchers for convenience stores.
“The upgrade is expected to help foreign customers easily handle financial tasks in a digital environment,” Hana said.