LG Electronics sets up large-scale scoreboards at Boston Red Sox's Fenway Park
The Boston Red Sox's Fenway Park in Massachusetts, U.S. / Courtesy of LG Electronics
LG Electronics said Sunday it has installed a massive light-emitting diode (LED) scoreboard at Fenway Park, home of Major League Baseball's Boston Red Sox, as part of its push to expand its global sports entertainment business.
The main scoreboard, 30.5 meters wide and 11.5 meters tall, was completed at the end of March before the Red Sox's 2025 season home opener on Friday, according to LG Electronics.
In addition to the centerpiece display, LG Electronics also installed 11 digital signboards, including an LED ribbon display spanning over 21.6 meters.
Built for outdoor sports environments, the displays incorporate LG's high dynamic range (HDR) technology, peak brightness levels of over 700 nits and water and dust resistance.
LG Electronics said it has partnered with ANC, the agency responsible for stadium operations, advertising and content for the Boston Red Sox and Fenway Sports Group, the owner of the baseball club.
The company said the project with the Boston Red Sox is part of LG Electronics' broader strategy to expand its media-driven entertainment platform business for global sports fans. (Yonhap)