Trust-building key to Kwangdong's success
Choi Soo-boo, center, the late founder and chairman of Kwangdong Pharmaceutical, talks with employees in this undated photo. The company marks the fourth anniversary of his death Monday. / Courtesy of Kwangdong Pharmaceutical Company remembers late founder Choi Soo-boo on 4th anniversary of his deathBy Lee Kyung-minChoi Soo-boo, the late founder and chairman of Kwangdong PharmaceuticalFor the late Kwangdong Pharmaceutical founder Choi Soo-boo, selling drugs was not merely a way to make money, but to begin a trust-based relationship.Born in 1936, Choi, one of the pioneering leaders of Korea’s pharmaceutical industry, always sincerely cared about the people he met, and taught the importance of it to his employees until he died on July 24, 2013. Today marks the fourth anniversary of his death.Choi, the second eldest among seven siblings, had to support his family from the age of 12 after his father’s business went bankrupt.An elementary school dropout, he spent most of his time in the streets selling things while his friends were in class studying. This, in hindsight, h
Jul 23, 2017