Top 5 Hansik News in 2009
The advocates of "hansik," or Korean cuisine, this year saw the debut of an ambitious promotion scheme. Some might be content with the results, others not, but some headway appears to have been made in the world's recognition of the food, despite the fact the promotion also left something to be desired. The Korea Times has selected the top five news stories of the year in regards to Korean cuisine.
1. Makgeolli Popular at Home, Abroad
"Makgeolli," a traditional Korean rice wine, was no doubt the biggest hit among Korean food and beverages this year, both at home and abroad.
Long regarded as a cheap, rustic drink, makgeolli has transformed its image into an alternative to beer and wine, and has benefitted from government campaigns this year to refine its appeal to modern consumers.
From airlines to fancy urban-style downtown restaurants, many places have started to serve the sweet, milk-colored drink. Meanwhile, in a surprised reversal, wine saw its imports plunge by nearly 30 percent for the first time in a decade or so.
Makgeolli exports have grown by an average 29.2
Dec 30, 2009