Alitalia, Malta Tourism Authority aim to double Korean tourists to Malta
Valletta, Malta Courtesy of Malta Tourism AuthorityBy Kim Hyun-binThe Republic of Malta, a small Southern European island country, is not well-known among Korean travelers, and many are even unaware of its existence. To better promote the beauty of Malta to Koreans, the Malta Tourism Authority held the 2019 Product Seminar together with Italy's flagship carrier Alitalia, at the Westin Chosun Seoul, Tuesday.The Malta Tourism Authority aims to double the number of Korean travelers to the island country with the goal of attracting 9,000 this year“The island attracts 2.5 million travelers worldwide each year, which includes 4,518 Korean tourists for 2018, but we are targeting to attract 9,000 Koreans for this year,” said Shingo Endo, representative of Japan and Korea for the Malta Tourism Authority. “A report states a 237 percent increase (of Korean tourists) between January to May this year compared to the same period of last year due to BTS visiting. We believe BTS played a key role in the surge.”K-pop boy band BTS visited Malta last year to film part of its tra
Sep 3, 2019By Kim Hyun-bin