Disappearance of 'average consumer' to dominate 2023's trend
Kim Nan-do, a professor of consumer studies at Seoul National University, speaks during a press conference held to promote his latest book, “Trend Korea 2023,” at a cafe in Seoul's Mapo District, Oct. 5. Courtesy of Miraebook PublishingBest-selling author unveils consumer trend outlook in Korea for 2023By Park Han-solThe cover of “Trend Korea 2023” by Kim Nan-do et al. / Courtesy of Miraebook PublishingThe likelihood of a global recession is feared to grow throughout the rest of 2022, with the chief of the International Monetary Fund (IMF), Kristalina Georgieva, warning that the agency would issue downgrades to its growth projections for next year.Painting a grim picture of the global economy during her speech on Thursday at Georgetown University in Washington, D.C., she noted that “any country can be thrown off course more easily and more often.”Korea, of course, is no exception.Amid this looming predicament, Kim Nan-do, a professor of consumer studies at Seoul National University (SNU), and his team at the SNU Consumer Trend Research Center, have
Oct 7, 2022By Park Han-sol