Hospitals Skeptical of Medical Tour Program
By Lee Hyo-sik Staff Reporter Contrary to government statistics, most hospitals here believe Korea's ambitious goal to nurture medical tourism as a future growth engine is not progressing as well as initially hoped, citing inadequate marketing campaigns and poorly organized tour programs. They say the government should provide more financial and other support to help medical institutions increase overseas marketing activities, foster more talented medical and tourism manpower, and upgrade healthcare facilities. They also said the government should ease regulations concerning medical insurance coverage and malpractice. In a survey of 460 general hospitals and clinics nationwide conducted by the Korea Chamber of Commerce and Industry (KCCI) Thursday, 93.9 percent of the respondents said their foreign medical tourism business has not met initial expectations over the past year. Only 5.7 percent said their business had gone as well as anticipated, with the scant remaining 0.4 percent achieving more than expected. Additionally, only 18.6 percent said the number of foreig
