K-food to go global

A golf fan visits CJ Cheil Jedang's booth installed at the “Genesis Invitational,” a contest held at Riviera Country Club in Calif., the United States, on Feb. 14. Korea's leading food culture company displayed products of its Korean food brand Bibigo there to promote its items in the American market. / Courtesy of CJ Cheil Jedang.
By Kim Jae-heun