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IKEA Korea offers unique table settings for Lunar New Year
Seen above is a Scandinavian-style table setting made up of IKEA products for a family of four for the Lunar New Year holiday season. / Courtesy of IKEA Korea
By Park Jae-hyuk
By Park Jae-hyuk
IKEA Korea has begun to introduce Scandinavian-style table settings, holding discount events this month for its products and restaurant menu in time for the Lunar New Year, the Korean branch of the Swedish home furnishing company said Monday.
On its official website, the company has unveiled four table settings using IKEA products for a family of four, as well as larger extended families, those hosting home parties with friends and singles who eat alone.
“Our inspiring ideas for the Lunar New Year’s table are made up of IKEA products that go well together with traditional Korean holiday foods,” IKEA Korea stated in a press release.
For a setting for four, IKEA Korea suggested the DRIFTIG dinnerware series with Scandinavian-style patterns, saying the series goes well with traditional holiday dishes, such as rice cake soup, steamed tofu and three-colored cooked vegetables.
“Sujeonggwa, a signature holiday drink, can be served in a glass mug, instead of juice,” IKEA Korea said.
For larger families consisting of two to three generations, IKEA Korea suggested its extendable dining table and its VARDAGEN serving plate for colorful pan-fried delicacies.
“Serving IKEA meatballs with fresh vegetables or makgeolli (Korean rice wine) in a wine glass can make the holiday more cheerful,” the company said. “Decorating the room with AKERKULLA panel curtains with patterns resembling the Korean traditional design will add color to the atmosphere.”
IKEA Korea also offers table settings for those who spend the holiday season alone, or celebrate it with friends.
The company said customers can set the perfect table for home parties with friends and share good times together by serving traditional Korean sweets or bulgogi with IKEA ROSTI potato pancakes on OSTBIT serving plates made of bamboo.
Singles can make hotpots with holiday leftovers, combining them with IKEA meatballs, which can be served on a SKYN serving plate made of high-quality bone china, the company added.
From Jan. 12 to Feb. 7, IKEA Korea will offer a 20% discount on BORJE chairs to IKEA FAMILY members who buy an extendable BJURSTA dining table. Oven roast vegetable with salmon, which is 6,900 won ($5.90) in regular at the IKEA Restaurant, will be sold for 4,900 won by the end of this month.
“We are happy to offer inspiring ideas to make the holiday more special,” IKEA Korea marketing manager Nicolas Johnsson said. ”We hope to inspire more people to share a delicious time together and celebrate a meaningful New Year with their families and friends.”