Various kinds of draught and craft beers will be available at the Daegu Chicken and Beer Festival this year.
Daegu City said Thursday that local beer brewers will be allowed to sell their products during the festival which will be held from July 27 to 31.
This will be the first time for beers on tap and brewed by small breweries to be sold at a local festival.
Under the current law, sales of draught and craft beers are not allowed at festivals.
So the Chicken and Beer ― nicknamed Chimaek ― Festival and other festivals here have offered only canned beer, except for small-scale sampling events.
To amend the regulation on alcohol, the city has discussed the issue with relevant authorities including the National Tax Service and the Ministry of Strategy and Finance.
The authorities recently decided to grant temporary permission to participating brewers to sell such beers at the festival. Ten brewers plan to participate this year.
"With the reforming of the regulation on beers, we hope the festival will emulate Germany's Oktoberfest," Daegu Mayor Kwon Young-jin said.
"This year marks the fourth festival and we will reinvigorate the regional economy and help the city become a popular tourist destination," he said.
The city government said that the festival's economic effect will increase by some 10 percent thanks to the inclusion of draught beer sales.
The combination of chicken and beer has become especially popular after actress Jun Ji-hyun mentioned it in the 2013-2014 drama "My Love from the Star" starring her and Kim Su-hyun.
At the festival, participants can enjoy chicken and beer along with diverse cultural events at Duryu Park. The city expects some 1 million participants to visit this year.
During last year's festival, 880,000 people visited the venue, consuming 700,000 cans of beer.