When is Shein planning its Hong Kong IPO and listing date?

Shein aims to launch its Hong Kong initial public offering on Monday and is targeting a Sept. 1 listing. One source said the listing could happen a few days later.

Why is Shein's IPO timeline being delayed?

The delay comes as slower growth and rising costs have dampened investor appetite for the company. The listing was first reported by the South China Morning Post as having been pushed back from a previously planned Aug. 28 date.

What valuation is Shein seeking for its IPO, and how does it compare with its 2022 private fundraising?

Shein is targeting a valuation of $26 billion to $27 billion for the IPO. That is sharply below the $100 billion valuation it achieved in a private fundraising in 2022.

Shein aims for Sept. 1 IPO, sources say

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Summary

Shein aims to launch its Hong Kong initial public offering on Monday and is targeting a Sept. 1 listing, sources said. The timing is slightly later than previously planned, with one source saying the listing could come a few days after Sept. 1. The delay comes as slower growth and rising costs have dampened investor appetite for the fast-fashion retailer.

Key Facts

Reuters reported last week that Shein had been aiming to list on Aug. 28.
One source said the Hong Kong IPO could happen a few days later than Sept. 1.
Shein is targeting a valuation of $26 billion to $27 billion, down from the $100 billion valuation it reached in a private fundraising in 2022.

By Reuters

Published Aug 21, 2026 1:36 am KST
Updated Aug 21, 2026 2:00 am KST

Packs of clothing are displayed at a garment factory for Shein in Guangzhou, Guangdong province, China, July 27. Reuters-Yonhap

Shein aims to launch its Hong Kong initial public offering on Monday, according to a source familiar with the matter, and is targeting a listing on Sept. 1, two other sources said, slightly later than previously planned.

While Sept. 1 is the target date, the listing could happen a few days later, one of the sources said. Reuters reported last week that Shein had been aiming to list on August 28.

The delay, first reported by the South China Morning Post, comes as slower growth and rising costs have dampened investor appetite for Shein. The online fast-fashion retailer was seen just a few years ago as a disruptive challenger to established retailers such as H&M and Zara, thanks to its rapid supply chain and ultra-low prices.

Among cornerstone investors in the IPO is the asset management arm of UBS Group, which would be investing in Shein for the first time, according to a fourth source with direct knowledge of the matter. A spokesperson for the Swiss bank declined to comment.

Cornerstone investors agree to buy a set amount of shares before an IPO, and sign up to a lockup period of six months.

Shein is targeting a valuation of $26 billion to $27 billion, the fourth source said, down sharply from the $100 billion valuation it achieved in a private fundraising in 2022.

The company had previously sought an IPO valuation of $30 billion to $40 billion when investor meetings ahead of the IPO first kicked off.

Shein did not respond to a request for comment.

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