How is Trump Media making money from Donald Trump’s posts on Truth Social?

Trump Media said customers can pay for early access to Trump’s market-moving posts through a service called Truth API. The company said more than ten customer agreements had been signed and that the product was already generating revenue.

Why did Trump Media’s second-quarter loss widen so sharply?

Trump Media said the $238.1 million quarterly loss was largely due to declines in non-cash assets. It said more than $190 million of the loss came from digital assets, digital assets pledged, and equity securities.

What other business plans did Trump Media mention along with the Truth API launch?

The company said it remains well-positioned to complete its proposed merger with nuclear-fusion company TAE Technologies in 2026. It also reported that first-quarter results had been hit by tumbling cryptocurrency valuations.

Trump Media reports first sales for early access to president's posts

Listen

Summary

Trump Media & Technology Group said it has signed more than ten customer agreements for early access to Donald Trump’s posts through its Truth API. The company said the product was already generating revenue as it reported a $238.1 million second-quarter loss in Washington. Revenue rose to $1.7 million, and the company said it remains positioned to complete a planned merger with TAE Technologies in 2026.

Key Facts

Trump Media said Truth API had more than ten customer agreements signed before and after its August 1 launch.
Interim CEO Kevin McGurn said the new product was already generating revenue.
The company reported a second-quarter loss of $238.1 million for the quarter ending June 30, compared with a $20 million loss a year earlier.
Revenue came in at $1.7 million, up 89 percent from the same period a year earlier.
Trump Media said it is well-positioned to complete its proposed merger with TAE Technologies in 2026.

By AFP

Published Aug 11, 2026 9:22 pm KST

The download screen for the Truth Social app is displayed on a laptop computer, March 2024. AP-Yonhap

WASHINGTON — The parent company of U.S. President Donald Trump's Truth Social platform said Tuesday it has signed up clients willing to pay for early access to Trump's posts.

It delivered the news while reporting a tenfold increase in second-quarter losses.

Trump set up Truth Social in 2022 after being banned from Twitter — later renamed X — and now uses it as his go-to platform for major announcements.

Trump Media & Technology Group announced last month that customers can pay for early access to the president's market-moving social media posts, a service dubbed Truth API.

"Our new Truth API product is already generating revenue, with more than ten customer agreements signed to date," interim CEO Kevin McGurn said in a press release, without identifying the customers.

Truth API saw "a number of institutional customers" before its August 1 launch and is continuing to gain more despite "factually inaccurate criticism," the company said.

Trump's move to sell high-speed access raised fresh questions about the monetization of the presidency.

News outlet Axios has reported that monthly subscription rates for the early access run from $60,000 to $100,000.

In its press release, Trump Media & Technology Group posted a loss of $238.1 million for the quarter ending June 30.

This stood in sharp contrast to its $20 million loss for the same quarter in the prior year.

The shortfall was largely due to declines in non-cash assets. This included more than $190 million in losses from "digital assets, digital assets pledged, and equity securities."

The company meanwhile reported $1.7 million in revenue, up 89 percent from the same period a year earlier.

In its first fiscal quarter, Trump Media & Technology Group similarly reported a net loss mostly due to tumbling cryptocurrency valuations.

The company added on Monday that it is well-positioned to complete its proposed merger with nuclear-fusion company TAE Technologies in 2026.

Explore More