A taste of ‘ARIRANG’: 7 limited edition BTS treats for fans in Seoul
The Logue, The Seven Flavors of "ARIRANG": Chiljeolpan / Courtesy of Westin Seoul Parnas
Are you in Seoul for the long-awaited BTS comeback show? Excitement has been building for weeks, with fans counting down the days to this highly anticipated event.
But it’s not just fans that have been preparing. Major cafes and restaurants across Korea are also joining the celebration.
From coffee shops to hotels and restaurants, many are offering limited edition BTS menus inspired by "ARIRANG," creating a unique fusion of music and gastronomy. These special offerings are not only a treat for fans but also an opportunity to showcase Korean food culture to the world in a creative and memorable way.
Compose Coffee BTS collaboration / Courtesy of Compose Coffee
1. Compose Coffee
Starting Friday and running through April 13, Compose Coffee is launching two exclusive beverages: THE CITY Ganache Chocolate Latte and THE CITY All-Day Oat.
Each purchase comes with limited edition BTS straws and cup sleeves — perfect collectibles for fans. Just be sure to arrive early, as these are available on a first-come, first-served basis.
Member V of BTS is the official ambassador for the coffee brand.
Check @compose_coffee on Instagram for more information.
2. Cuchara
In collaboration with BTS, Korean-Mexican fusion restaurant Cuchara is serving up bold flavors for the comeback. The dining chain will offer a special burrito packed with marinated galbi and stir-fried kimchi.
Check @cuchara_official on Instagram for more information.
Artisée BTS collaboration / Courtesy of Artisée
3. Artisée
Artisée, a cafe, deli and patisserie chain, is leaning into Korean flavors with four limited edition menu items starting Friday. They are offering strawberry omija tea, raspberry red bean croissants, "ARIRANG"-themed salt bread and glutinous rice chestnut red bean bread. It’s the perfect stop for fans who want something sweet with a BTS twist.
Check @cafeartisee on Instagram for more information.
4. Paul Bassett
Starting from March 16, the coffee chain Paul Bassett has been selling lavender ice cream to coincide with the BTS comeback show. Just in time for spring, BTS fans can enjoy purple ice cream to celebrate the band. Don't miss it, as the special menu only runs until March 22.
5. The Westin Seoul Parnas
Five-star luxury hotel The Westin Seoul Parnas offers immersive BTS-inspired dining.
Westin Seoul's lobby bar The Logue is offering a special dish called the Seven Flavors of "ARIRANG" Chiljeolpan, which presents seven beautifully arranged traditional dishes on one elegant platter, and an "ARIRANG" latte.
Meanwhile, their restaurant Asian Live features the "ARIRANG" Signature Journey, with standout dishes like perilla oil buckwheat noodles, black pork belly kimchi fried rice and spicy bibim noodles with hanwoo beef.
Prices for the sets range from 77,000 to 118,000 won ($51 to $79), offering a refined way to ejoy and experience both BTS and high-end Korean cuisine.
For prices and reservations, you can check their official website or visit @westin_seoul_parnas
on Instagram for more information.
Paradise City BTS welcome cocktail / Courtesy of Paradise City
6. Paradise City
Paradise City’s Taste of Paradise experience brings a playful, modern take on dining with a dash of BTS inspiration.
Menu highlights include their special Black Burger and yukhoe (Korean-style raw beef), along with a four-course dining option. The venue also offers themed drinks like red highballs, cocktails and signature shots — all inspired by the "ARIRANG" concept.
Check their official website or visit @pcitykorea on Instagram for more information.
7. Chungkiwa Town Korean BBQ
Korean BBQ restaurant Chungkiwa Town will offer the Fire Grill Special Set menu starting Friday, perfect after a long day of touring Seoul. The menu includes raw beef with avocado, pear and truffle; aged galbi with sweet and salty seasoning and spicy radish salad; fried rice; and a limited edition BTS logo topper with a special postcard. Promotions run until April 19, so fans coming for the upcoming "ARIRANG" world tour will also be able to try the celebratory sets.
Visit @c_town.official on Instagram for more information.
From quick coffee runs to luxury dining experiences, Seoul is fully embracing BTS’ comeback through food. Expect even more cafes and restaurants to join the celebration, turning this global music moment into a citywide culinary event.
Kim Sur-hyun is a Korea Times intern.