Record cracked: Picture of egg now most-liked Instagram post
The new champion / Screengrab of @world_record_egg's Instagram
By Jung Min-ho
The photo of an
, just a regular egg, is now the most-liked post on Instagram.
The unremarkable image, which was posted on Jan. 4 by @world_record_egg, has garnered more than 43 million “likes” to beat the previous record-holder Kylie Jenner, whose post had 18 million likes.
“Let's set a world record together and get the most-liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this,” reads the egg post.
The account owner, who identified herself only as “an individual living in London” and whose email display name is “Eugene Egg,” told
that she had no idea how the egg went so viral.
“I guess it's also a comment on celebrity culture and how fragile and easily cracked it is (pun intended),” Eugene Egg was quoted as saying. “But really I just thought it would be funny if something as simple as an egg could take the crown.”