Gucci opens first pop-up store in Korea

Gucci's pop-up store / Yonhap

The Italian fashion house Gucci opened Korea's first pop-up store in Boon the Shop, a fashion boutique in the upscale district of Cheongdam-dong, southern Seoul, Monday.

The shop's walls and mannequins incorporate the brand's Herbarium pattern. The metal shelves as well as velvet material partitions show off creative director Alessandro Michele's style.

The pop-up store will offer Alessandro Michele's collections as well as fall and winter season items.

It will open through early December.