K-pop DJ party scheduled in historic Seoul neighborhoods

A poster for Seoul Tourism Organization's "Visit Seoul Club," an open K-pop DJ event taking place at Seoul's distinctive cultural venues / Courtesy of Seoul Tourism Organization

The Seoul Tourism Organization will host the “Visit Seoul Club” DJ event on Sept. 28 and Oct. 11, showcasing the city’s nightlife and cultural venues with K-pop remixes and interactive activities.

The upcoming hybrid online-offline celebration is aimed at amplifying Seoul’s official tourism brand, Visit Seoul, introducing both residents and visitors to new urban experiences.

The first event, scheduled for Sunday from 4 p.m. to 8 p.m., will take place at Ewha Mart, a quirky local supermarket just a two-minute walk from Anguk Station Exit 1 on Subway Line 3.

With its modest exterior typical of a local community hub, Ewha Mart will allow participants to engage with the city’s lively local scene, a city experience that goes beyond the typical tourist attractions.

On Oct. 11, the fun moves to Seoul Hiking Tourism Center in Samcheong-dong, located in a traditional hanok at the foot of Mount Bukak.

The site, celebrated for its cultural importance and scenic walks, allows visitors to explore Seoul’s historic architecture while enjoying a peaceful break from the city’s fast pace.

The centerpiece of the event will be K-pop remix DJ sets by Seoul Community Radio (SCR), following their acclaimed performance at SXSW London, one of Europe’s premier music festivals.

SCR is an influential online radio station, creative hub and event producer recognized for innovative programming — such as hosting the world’s first rave in a Korean sauna — and collaborations with global brands like Nike and Umbro.

Alongside music performances, visitors can participate in on-site raffles, with prizes and complimentary Red Bull or cold brew beverages.

The program will be livestreamed globally via Visit Seoul's YouTube and SCR channels, aiming to introduce Seoul’s energetic youth culture and creative spirit to fans and tourists worldwide.

“These events, held in distinctive Seoul venues such as a supermarket and a hanok, will deliver unforgettable experiences during autumn, celebrating K-pop with everyone,” Gil Ki-yeon, CEO of Seoul Tourism Organization said.