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Paradise Busan Reopens With Brand New Look

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  • Published May 6, 2007 5:11 pm KST
  • Updated May 6, 2007 5:11 pm KST

Offering a spectacular view of Haeundae Beach, Korea’s most popular resort, the Paradise Hotel Busan, a member of the Leading Hotels of the World is renowned for its luxurious 540 rooms and its superb ancillary facilities that include a duty free shop, and a world-class casino.

Since welcoming its first guests in 1987, the Paradise Hotel Busan has become Busan’s premiere five-star establishment whose popularity with local and international travelers led to the opening of an Annex in 1999. It has garnered numerous awards including The Golden Key in interior design by the American Hotel & Motel Associations in 1989.

Having opened the Annex in 1999, a continual refurbishment and renewal program has ensured the highest standards of its state-of-the-art facilities and services.

With the luxurious facilities and superb service, the hotel has been the logical choice as a main hotel for international meetings and conventions held in Busan.

Paradise served as headquarters hotel for the Pusan International Film Festival, an official hotel for the 2003 International Conference and Convention Association Conference and ITU Telecom Asia 2004, featuring CEOs from the world’s leading IT companies. Recently, it was also selected as the official hotel for ILO Asia Pacific Conference 2006.

The hotel has hosted numerous summits as a leading partner of APEC 2005 Korea, held in Busan.

It was also chosen for official accommodation for the summits with seven heads of state. A total of over 13 out of 21 heads of APEC used the hotel as their diplomatic headquarters during their stay in Korea.

The major renovation of the main building started immediately after the APEC 2005 Korea. The hotel completed guestroom renovations last year, and work on the lobby, restaurants and banquet halls was successfully completed in April this year.

In January 2006, the Paradise Hotel Busan started a 26 billion won renovation of its main building. After completing the guestroom renovations, further renovation of the hotel’s restaurants, banquet halls and lobby has taken place for about four months since January this year, and the grand reopening took place on April 27.

The extensive renovation of the restaurants and the lobby cost another 15 billion won, meaning that, in total, the hotel has invested over 40 billion won in renovation costs, almost the equivalent to the cost of constructing a new hotel.

For the design and interior work, Studio Gaia, of New York, was contracted for the overall management and the hotel also undertook a full-scale reorganization and rearrangement of the location of the restaurants.

The hotel management placed particular emphasis on redesigning the lobby and the adjoining lobby lounge, since it is through this space that customers first arrive.

The project aimed not only to create a luxurious and relaxed atmosphere but also to afford the best views of Haeundae beach.

To achieve the desired effect, the lobby has been redesigned to guarantee a wide-open view, and this has necessitated rearrangement of the landscape architecture too, including replanting the garden’s trees.

In addition, world-renowned sculptures are exhibited in order to create the relaxed and refined mood of a gallery within the hotel.

In celebration of the hotel’s grand reopening, Paradise Hotel Busan has changed all the menus of the hotel’s restaurants and will offer other special events through to the end of May (designated as the Month of the Family in Korea), including a 30-percent discount to customers who visit the restaurants together with two generations of their family (excluding banquets and breakfast).

The hotel is also introducing special guestroom packages to celebrate its reopening, priced from 160,000 won to 200,000 won. Guests will have an opportunity to win prizes including trips to hotels in Japan, Singapore and Phuket belonging to Leading Hotels of the World.