Face of Uzbekistan beauty contest nominates participants for Asia Model Festival
From left, Asia Model Festival Organizing Committee Chairman Yang Eui-shik, Face of Uzbekistan Grand Prix winner Abdullayeva Shakhnoza, Women's Division winner Mangutova Evelina, Men's Division winner Samatov Kozimjon and KOBEA Chairman Lee Chang-yong pose during the 2025 Face of Uzbekistan event at Navruz Ethnopark in Tashkent, Uzbekistan, May 17. Courtesy of Face of Uzbekistan
The 2025 Face of Uzbekistan has nominated this year’s participants for the upcoming Asia Model Festival slated for October.
Sponsored by low-cost carrier T’way Air and non-fungible token (NFT) platform UZNEX, the beauty contest was held at Navruz Ethnopark in Tashkent, Uzbekistan, May 17. The show was relayed via Uzbekistan’s largest broadcaster My5-TV and fast-growing R-TV.
Nearly 1,000 models submitted applications for the beauty event, a release said. Of them, the contest nominated 23 finalists to compete for a spot in the upcoming Asia Model Festival.
Participating models appeared on the catwalk and performed for audience.
The release said Abdullayeva Shakhnoza won the event’s grand prix while Samatov Kozimjon won the men's division and Mangutova Evelina won the women’s division. The three are expected to participate in the one-week festival in October.
UZNEX’s blockchain-based voting system was used for the nomination process. A total of 400 voters participated via the system, it added.
Uzbek pop band YALLA also performed during the event.
The Asia Model Festival is one of the largest Asian events in beauty and cosmetics. Over the past 19 years, 27 Asian countries and related industry movers have participated. The international event is scheduled for seven days starting Oct. 25 at the High1 Resort in Gangwon Province. (Advertorial)