Fake Rosé controversy: Chinese influencer sparks backlash at BLACKPINK pop-up

A Chinese influencer who imitates BLACKPINK’s Rosé draws attention. Xportsnews, captured from online community

A Chinese influencer has found herself at the center of online backlash after appearing to impersonate BLACKPINK’s Rosé at an official pop-up event, reigniting debate over blurred boundaries between fandom, promotion and celebrity identity.

According to Malaysian entertainment outlet Hype, a Chinese influencer known as Daisy was invited earlier this month to the closing event of Rosé’s pop-up store in Qingdao, China. The event focused on selling official merchandise and offered themed photo zones tied to the BLACKPINK member.

The controversy began when the event host reportedly introduced Daisy in a way that made her appear to be the main figure of the event, rather than Rosé herself. Fans on site and online quickly voiced discomfort, saying the spotlight had shifted away from the artist the pop-up was meant to celebrate.

Videos and photos circulating on social media showed Daisy posing for photos with fans, signing Rosé’s official merchandise and wearing outfits closely resembling Rosé’s signature looks. The scenes fueled criticism, with some fans saying that casual observers could easily mistake her for the singer.

Some fans commented that the situation was misleading and disrespectful to both Rosé and her fans.

As the backlash grew, Daisy addressed the controversy directly through her personal social media. She said she felt an explanation was necessary after seeing the reaction. “I attended the event at the invitation of the shopping mall, and everything was carried out according to plans discussed in advance with the organizers,” she said.

She added that her actions were intended solely to promote Rosé and the pop-up store. “I did not receive any financial compensation, and my intention was never to impersonate or replace Rosé,” she said.

Daisy also acknowledged fans’ concerns, saying she understood that Rosé and her fans should remain at the center of such events. “If any part of my participation appeared inappropriate, I reflect on that sincerely and will act more cautiously in the future,” she said.

This article from Xportsnews is adapted by a generative AI system and edited by The Korea Times.