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JYJ's Kim Jae-joong launches first boy band Keyvitup

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Keyvitup members dance their debut showcase at NOL Theater in Mapo District in Seoul, Wednesday. Yonhap

Keyvitup members dance their debut showcase at NOL Theater in Mapo District in Seoul, Wednesday. Yonhap

Kim Jae-joong of K-pop duo JYJ launched his first produced boy band, Keyvitup, on Wednesday.

According to inkode, the group's agency co-founded by the singer-actor, the five-member group consists of Hyunmin, Taehwan, Sena, Jaein and Rukia. The agency said in a statement that the group's name signifies "opening the door to the world and delivering vitality."

Keyvitup will release its first EP at 6 p.m. The album's title track, "Keyvitup," is a song conveying strong confidence to clearly showcase the group's colors and identity, according to the agency.