STAYC pre-releases music video for summer anthem ‘I Want It’
New single set to drop July 23 as group kicks off global summer promotions
STAYC is set to light up the summer with a new catchy anthem. Courtesy of Highup Entertainment
K-pop girl group STAYC has unveiled the music video for its new title track “I WANT IT” ahead of the single’s official release on Wednesday evening.
The video, released on the group’s official YouTube channel, offers a first glimpse of the title track from their upcoming special single of the same name.
In the music video, STAYC showcases its signature cool and confident attitude while shifting seamlessly between two contrasting summer moods.
On a sun-drenched beach, the group radiates vibrant energy, while under neon-lit city skies at night, they channel a hip and edgy vibe. The visual contrast enhances the overall summer aesthetic of the track.
Catchy lyrics such as “Good thing's we ok,” “I WANT IT,” and “Whatever, just go” pair with an addictive hook to amplify the song’s playful energy.
The choreography, which features arm-extended movements and rhythm-driven steps, evokes a fun and spontaneous summer performance that viewers may want to dance along to.
Carefully designed formations and camera angles also highlight each of the six members’ distinctive dance styles, elevating the visual appeal and execution of the performance.
The title track “I WANT IT” is an electronic dance pop song driven by a bold synth riff and rhythmic structure. It conveys STAYC’s unwavering spirit to live authentically in an uncertain world.
The line “Even my flaws are my weapon” delivers a message of self-trust and courage, wrapped in the heat of summer. The music video visually reinforces this theme in stylish and expressive ways.
The pre-release of the video reflects STAYC’s growing performance prowess and confidence, honed through their world tours.
“I WANT IT” follows the momentum of their first world tour “TEENFRESH,” which concluded early last year, and the ongoing “STAY TUNED” tour. The new release encapsulates the group’s journey with its global fandom.
STAYC will officially release the special single “I WANT IT” on at 6 p.m. July 23 through various music platforms. The group is set to launch its full summer promotions and continue its global tour, promising a memorable season with fans around the world.
This article from the Hankook Ilbo, a sister publication of The Korea Times, is translated by a generative AI and edited by The Korea Times.