BTS comeback drives S. Korean newspapers to print special editions

Hanna Krischder from Venezuela and Suresha Mendis from Sri Lanka read the BTS special edition of The Korea Times at Gwanghwamun in Seoul, Saturday. Korea Times photo by Choi Won-suk

South Korean newspapers released special weekend editions on Saturday, targeting fans arriving for K-pop giant BTS's first full-group concert after nearly four years.

Major publications, including the Chosun Ilbo and Donga Ilbo, printed dedicated issues featuring its seven members, details about its new album, information regarding the concert venue at Gwanghwamun Square, and global fan interviews.

Several papers that do not normally run Saturday editions, such as the Kyunghyang Shinmun, Hankyoreh, Seoul Shinmun, and Segye Times, also joined the print run. The Kyunghyang Shinmun dedicated a page to the lyrics of "Swim," the lead track from BTS's new album, and its fandom's own way of cheering for the group during concerts. The Seoul Shinmun began distributing copies of a special edition in the Gwanghwamun area Friday.

Fans take the BTS special edition of The Korea Times at Gwanghwamun in Seoul, Saturday. Korea Times photo by Choi Won-suk

Business dailies and English-language publications, including the Korea Herald, also produced similar BTS-themed editions.

Publishers said the single-run papers were intended as collectible merchandise to appeal to a fanbase recognized for its enthusiasm and purchasing power.

Near the concert venue, both domestic and international fans were spotted forming lines at newsstands to purchase a 12-page special issue from the Ilgan Sports, sold for 1,000 won ($0.66).

BTS dropped its fifth studio album "Arirang," Friday and is scheduled to stage a free open-air concert at the square at 8 p.m. to mark the long-awaited comeback. Police expect the concert will draw about 260,000 people to the area, including 22,000 tickets holders.

A BTS fan takes a BTS special edition of The Korea Times at Gwanghwamun in Seoul, Saturday. Korea Times photo by Choi Won-suk