Starbucks boosting CSR

Lee Seock-gu, sixth from left in front row, CEO of Starbucks Korea, poses with employees at the company headquarters in downtown Seoul, Thursday, after holding a ceremony to adopt ISO 26000, the international standard for corporate social responsibility (CSR). Starbucks decided to apply for the ISO 26000, the first coffee franchise to do so, to boost its CSR activities for local communities and improve management transparency. / Courtesy of Starbucks Korea