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PHOTO Bhc's new fried chicken

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By Ko Dong-hwan
  • Published KST
Soy Garlic King Honey, left, and Soy Garlic King Original are displayed at a Bhc location in Seoul, Tuesday, as the fried chicken franchise under Dining Brands Group unveils its first new menu items of the year. The new items follow past hits, including Bburinkle in 2014, and Kwasak King and Matcho King in 2025. The brand now operates 2,230 stores in Korea, posting 513 billion won ($348 million) in sales in 2024, and has expanded to nine countries, including the United States and Canada. Courtesy of Dining Brands Group

Soy Garlic King Honey, left, and Soy Garlic King Original are displayed at a Bhc location in Seoul, Tuesday, as the fried chicken franchise under Dining Brands Group unveils its first new menu items of the year. The new items follow past hits, including Bburinkle in 2014, and Kwasak King and Matcho King in 2025. The brand now operates 2,230 stores in Korea, posting 513 billion won ($348 million) in sales in 2024, and has expanded to nine countries, including the United States and Canada. Courtesy of Dining Brands Group