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LX Hausys steps up North America drive at TISE 2026

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Visitors crowd LX Hausys’ showroom at the International Surface Event 2026 at the Mandalay Bay Convention Center in Las Vegas, Tuesday (local time). Courtesy of LX Hausys

Visitors crowd LX Hausys’ showroom at the International Surface Event 2026 at the Mandalay Bay Convention Center in Las Vegas, Tuesday (local time). Courtesy of LX Hausys

Major flooring company LX Hausys is ramping up its market expansion in North America, drawing attention at The International Surface Event (TISE) 2026 in Las Vegas this week.

The construction materials and interior solutions subsidiary of LX Group is showcasing its latest products at North America’s largest flooring solutions trade show, which runs from Tuesday to Thursday (local time). The Korean company has participated in TISE annually since 2024, networking with around 700 companies from the global construction materials industry.

LX Hausys’ showrooms at the Mandalay Bay Convention Center feature two experience zones. One zone, comprising four separate spaces, simulates real residential and commercial environments equipped with the company’s surface materials, tile and stone.

The other zone highlights the firm’s latest technologies, which reduce noise and neutralize glare through matte textures. These technologies also help preserve floor size, texture and durability changes in temperature and other environmental conditions. The company refers to the technologies as TrueMatte, TrueQuiet and TrueFit.

The showrooms display LX Hausys’ flagship flooring products for residential use, including luxury vinyl tile (LVT). Sheet vinyl flooring with enhanced durability for schools, offices and sports stadiums is also featured prominently.

The product generating the most buzz, according to the company, was ForestFusion, a TrueMatte LVT flooring product designed to replicate the natural texture of wood. ForestFusion won a Good Design Award last year from the Chicago Athenaeum Museum of Architecture and Design.

LX Hausys’ furniture brands, including Borte and Viatera, which are designed to complement its flooring products, also added flair and attracted interest from local architects and interior design professionals.

“This year’s TISE provided an opportunity to showcase our proprietary technologies and designs to the North American market,” an LX Hausys official said. “It supports our goal of expanding our regional market share by offering flooring products that align with local lifestyle trends.”