Samsung kicks off Paris Olympics campaign
By Baek Byung-yeul

Roh Tae-moon, center, president of Samsung Electronics’ mobile business, poses with officials of the Paris 2024 Olympic and Paralympic Games and athletes during an opening event for Samsung’s Olympic experience zone in Paris, Monday (local time). With the opening of the space, Samsung, a worldwide Olympic and Paralympic partner, kicked off its Olympic campaign. The experience zone will provide visitors with information about various Olympic sports and the company’s AI technologies. Courtesy of Samsung Electronics