KB Financial chief stresses customer satisfaction on 11th anniversary

KB Financial Group Chairman Yoon Jong-kyoo, fifth from left, poses with employees during the group's 11th anniversary at the firm's headquarters on Yeouido, Seoul, Friday. / Courtesy of KB Financial Group

KB Financial Group Chairman Yoon Jong-kyoo stressed the importance of customer satisfaction during the group's 11th anniversary event.

During his keynote speech, Yoon called for employees to embody the group's motto of “finance that changes world” while emphasizing customer satisfaction.

“We should understand customers' pain points and do our best to solve them,” he said during the group's in-house event celebrating its 11th anniversary at the KB Financial headquarters on Yeouido in Seoul, Friday.

“KB will innovate itself to offer the best customer service across its entire business operations. Even a small service quality gap could bring about a big difference. We should continuously innovate ourselves to offer differentiated services.”

He added KB Financial Group will strengthen its social contributions while establishing a more eco-friendly business environment.

“KB will strengthen its efforts for digitization. It is also important to seek mutual growth with startups and local communities,” Yoon said.

“KB will continue its support for promising startups. I believe KB's efforts will create social value.”

A KB Financial Group official said Yoon will visit Europe and North America to meet and attract potential institutional investors in October and November.

Yoon is expected to meet major institutional investors first in the U.K. and Norway next month. He will then continue his overseas roadshows in Canada and the U.S. in November.

Yoon's overseas tours aim to boost the financial group's share price.

KB Financial Group enjoyed a series of record-high quarterly earnings over the past year, but share prices have remained sluggish due to foreign selloffs caused by a series of skeptical outlooks on their future earnings.