An international consortium for standards for ultra-high-definition (UHD) content and devices is planning to establish new certifications for mobile devices and live streaming content as early as January next year.
"It is too early to say exactly when we will be able to announce specifications for mobile devices and live content, but we believe they can be seen at either the CES 2017 in January or MWC in February," UHD Alliance President Hanno Basse said at a press conference in southern Seoul, Wednesday.
The UHD Alliance was established in January last year, with some 40 electronics makers ― including Samsung and LG ― and film and content creators participating in building the UHD ecosystem.
In particular, the two domestic TV manufacturers have been in a war of nerves, as they seek to draw more attention to their own technologies for next-generation TVs.
Samsung hopes to take the lead with its quantum dot (QD) LCD technology, while LG claims its organic light-emitting diode (OLED) will be the next TV standard.
Basse, however, took a neutral stance over the issue, saying that each display has its own features.
"LCD offers better viewing experiences if you are in a room that has ambient lights, whereas OLED can deliver very deep black color, so with OLED, you can get best viewing experiences in a dark environment," he said.
Basse, who also serves as CTO at 20th Century Fox, stressed the alliance would take a similar approach to setting a mobile UHD standard, as it has been doing for LCD and OLED TVs.
He said the coalition expects UHD to replace HD and FullHD in less than five years.
"I don't think it's going to take a long time. That has already happened," he said.
The press event took place on the sidelines of this year's UHD Alliance general conference in Seoul, which started Tuesday for a three-day run.
The key theme of the event is expected to be how to set a UHD standard for mobile devices, according to the UHD Alliance.
The conference was attended by some 80 officials from its member companies _ including TV manufacturers such as Samsung, LG, Sony and Panasonic, and major content creators like 20th Century Fox, Warner Brothers, Netflix and Universal Studios.