The Korea Times
amn_close.png
amn_bl.png
National
  • Politics
  • Foreign Affairs
  • Multicultural Community
  • Defense
  • Environment & Animals
  • Law & Crime
  • Society
  • Health & Science
amn_bl.png
Business
  • Tech
  • Bio
  • Companies
amn_bl.png
Finance
  • Companies
  • Economy
  • Markets
  • Cryptocurrency
amn_bl.png
Opinion
  • Editorial
  • Columns
  • Thoughts of the Times
  • Cartoon
  • Today in History
  • Blogs
  • Tribune Service
  • Blondie & Garfield
  • Letter to President
  • Letter to the Editor
amn_bl.png
Lifestyle
  • Travel & Food
  • Trends
  • People & Events
  • Books
  • Around Town
  • Fortune Telling
amn_bl.png
Entertainment & Arts
  • K-pop
  • Films
  • Shows & Dramas
  • Music
  • Theater & Others
amn_bl.png
Sports
amn_bl.png
World
  • SCMP
  • Asia
amn_bl.png
Video
  • Korean Storytellers
  • POPKORN
  • Culture
  • People
  • News
amn_bl.png
Photos
  • Photo News
  • Darkroom
amn_NK.png amn_DR.png amn_LK.png amn_LE.png
  • bt_fb_on_2022.svgbt_fb_over_2022.svg
  • bt_twitter_on_2022.svgbt_twitter_over_2022.svg
  • bt_youtube_on_2022.svgbt_youtube_over_2022.svg
  • bt_instagram_on_2022.svgbt_instagram_over_2022.svg
The Korea Times
amn_close.png
amn_bl.png
National
  • Politics
  • Foreign Affairs
  • Multicultural Community
  • Defense
  • Environment & Animals
  • Law & Crime
  • Society
  • Health & Science
amn_bl.png
Business
  • Tech
  • Bio
  • Companies
amn_bl.png
Finance
  • Companies
  • Economy
  • Markets
  • Cryptocurrency
amn_bl.png
Opinion
  • Editorial
  • Columns
  • Thoughts of the Times
  • Cartoon
  • Today in History
  • Blogs
  • Tribune Service
  • Blondie & Garfield
  • Letter to President
  • Letter to the Editor
amn_bl.png
Lifestyle
  • Travel & Food
  • Trends
  • People & Events
  • Books
  • Around Town
  • Fortune Telling
amn_bl.png
Entertainment & Arts
  • K-pop
  • Films
  • Shows & Dramas
  • Music
  • Theater & Others
amn_bl.png
Sports
amn_bl.png
World
  • SCMP
  • Asia
amn_bl.png
Video
  • Korean Storytellers
  • POPKORN
  • Culture
  • People
  • News
amn_bl.png
Photos
  • Photo News
  • Darkroom
amn_NK.png amn_DR.png amn_LK.png amn_LE.png
  • bt_fb_on_2022.svgbt_fb_over_2022.svg
  • bt_twitter_on_2022.svgbt_twitter_over_2022.svg
  • bt_youtube_on_2022.svgbt_youtube_over_2022.svg
  • bt_instagram_on_2022.svgbt_instagram_over_2022.svg
  • Login
  • Register
  • Login
  • Register
  • The Korea Times
  • search
  • all menu
  • Login
  • Subscribe
  • Photos
  • Video
  • World
  • Sports
  • Opinion
  • Entertainment & Art
  • Lifestyle
  • Finance
  • Business
  • National
  • North Korea
  • 1

    BLACKPINK Jennie's 'Solo' music video hits record high 900 mil. YouTube views

  • 3

    Japanese students' field trips to Korea resume after pandemic hiatus

  • 5

    Lotte desperate to win LVMH Chairman Arnault's heart

  • 7

    President Yoon refutes criticism of fence-mending summit with Japan

  • 9

    Apple Pay service starts in Korea

  • 11

    Kwon Sang-woo's new series to stream on Disney+ this year

  • 13

    Busan to have alternate no-driving days during Expo inspection

  • 15

    Osstem Implant to invite 1,500 dentists from 22 countries for training

  • 17

    VIDEOMiracle rescue of 200 dogs caged for dog meat

  • 19

    From sky to deserted islands, two artists' documentation of nature adds surreal touch to reality

  • 2

    Lee Se-young to lead MBC's new series 'The Story of Park's Marriage Contract'

  • 4

    Possibly next SOHO, Seoul selects 5 neighborhoods for new signature 'K-alleys'

  • 6

    Kakao criticized for half-baked AI chatbot

  • 8

    INTERVIEW'The Flag': Kwon Jin-ah's love letter to people chasing their dreams

  • 10

    US report voices concerns over S. Korea's press freedom

  • 12

    LVMH allegedly joins takeover bid to acquire Missha

  • 14

    Shinhan, Woori shine in overseas business

  • 16

    Korean startup Innospace announces successful test launch of space vehicle HANBIT-TLV

  • 18

    MZ generation-led unions flex muscle across board

  • 20

    Floating pool development: new excuse to get your swimming outfit ready for Han River

Close scrollclosebutton

Close for 24 hours

Open
  • The Korea Times
  • search
  • all menu
  • Login
  • Subscribe
  • Photos
  • Video
  • World
  • Sports
  • Opinion
  • Entertainment & Art
  • Lifestyle
  • Finance
  • Business
  • National
  • North Korea
Business
  • Tech
  • Bio
  • Companies
Thu, March 23, 2023 | 02:05
Tech
LG chairman drives design initiatives
Posted : 2015-05-20 16:50
Updated : 2015-05-20 17:59
Print PreviewPrint Preview
Font Size UpFont Size Up
Font Size DownFont Size Down
  • facebook
  • twitter
  • kakaolink
  • whatsapp
  • reddit
  • mailto
  • link
LG Chairman Koo Bon-moo, left, is briefed on the G4 smartphone by LG Electronics mobile chief Cho Juno during his tour of the company's research center in the Gasan Digital Complex, western Seoul, Wednesday. / Courtesy of LG
LG Chairman Koo Bon-moo, left, is briefed on the G4 smartphone by LG Electronics mobile chief Cho Juno during his tour of the company's research center in the Gasan Digital Complex, western Seoul, Wednesday. / Courtesy of LG

By Kim Yoo-chul

LG Group Chairman Koo Bon-moo asked his top lieutenants in group affiliates to invest more in design, Wednesday.

"Consumers are the king for all of us. All LG products should have designs and functions that are consumer-friendly and easy to use," Koo told senior LG executives during an inspection of LG's research center in Gasan Digital Complex, western Seoul.

He called on them to closely cooperate with design and technical experts for product competitiveness.

Koo stressed the importance of the interaction between engineering activity and the market environment for the production of designs that will fascinate users.

"Final touches are really important. You should be aware of that," the chairman said.

Koo's trip was guided by LG Electronics mobile chief Cho Juno, head of LG Electronics' home appliance division Cho Sung-jin, the company's television chief Kwon Bong-seok, head of LG Electronics' design office Nho Chang-ho and 26 others.

LG's key products from LG G4 smartphone, wearable devices, OLED TVs, refrigerators, washers and air-conditioners were inspected by Chairman Koo.

The chairman was briefed over LG Electronics' design strategies by its design chief Nho.

"During the briefing session, Nho said LG Electronics will constantly pursue design-focused initiatives for brand awareness. LG will team up with design experts and major design houses to implement an open innovation way to strengthen the company's performance," a company spokesman said.

LG plans to partner with longtime Bang & Olufsen (B&O) designer Torsten Valeur, a move aimed at expanding the role of LG's design council. The B&O designer will participate in LG's futuristic business projects.

It also formed an alliance with a global color lab Pantone and Material Connexion of the United States to put new materials and components on upcoming LG devices.

The chairman's call for greater focus on design came after LG Electronics saw an improvement of its hardware-related businesses thanks to enhancements made in its smartphone business.

Design was the top word for LG even under the reign of a former LG Electronics CEO Nam Yong. LG's Shine, Prada and Chocolate-branded feature phones were highlighted because of their intricate designs.


Emailyckim@koreatimes.co.kr Article ListMore articles by this reporter
 
LG Group
Top 10 Stories
1Korean firms balk at donating to fund compensating victims of Japan's forced laborKorean firms balk at donating to fund compensating victims of Japan's forced labor
2Main opposition leader indicted, faces calls to resignMain opposition leader indicted, faces calls to resign
3Outback Steakhouse sees sales soar as it opens stores in large shopping malls Outback Steakhouse sees sales soar as it opens stores in large shopping malls
4World water day World water day
5Sexual assaults by Korean diplomats continue despite zero-tolerance policy Sexual assaults by Korean diplomats continue despite zero-tolerance policy
6[INTERVIEW] Retired FSC chief finds inspiration exploring Koreans' ancestral roots INTERVIEWRetired FSC chief finds inspiration exploring Koreans' ancestral roots
7Autistic golfer appointed as ambassador of veterans ministry-affiliated country club Autistic golfer appointed as ambassador of veterans ministry-affiliated country club
8Consumers choose to travel abroad over purchasing luxury goods Consumers choose to travel abroad over purchasing luxury goods
9Korean pension fund hit by overseas banking crisis Korean pension fund hit by overseas banking crisis
10Investment banks compete for HMM sale advisory roles Investment banks compete for HMM sale advisory roles
Top 5 Entertainment News
1Lee Se-young to lead MBC's new series 'The Story of Park's Marriage Contract' Lee Se-young to lead MBC's new series 'The Story of Park's Marriage Contract'
2[INTERVIEW] 'The Flag': Kwon Jin-ah's love letter to people chasing their dreams INTERVIEW'The Flag': Kwon Jin-ah's love letter to people chasing their dreams
3Kwon Sang-woo's new series to stream on Disney+ this year Kwon Sang-woo's new series to stream on Disney+ this year
4From sky to deserted islands, two artists' documentation of nature adds surreal touch to reality From sky to deserted islands, two artists' documentation of nature adds surreal touch to reality
5'Kill Boksoon' star Jeon Do-yeon talks about why she signed up without reading script 'Kill Boksoon' star Jeon Do-yeon talks about why she signed up without reading script
DARKROOM
  • Turkey-Syria earthquake

    Turkey-Syria earthquake

  • Nepal plane crash

    Nepal plane crash

  • Brazil capital uprising

    Brazil capital uprising

  • Happy New Year 2023

    Happy New Year 2023

  • World Cup 2022 Final - Argentina vs France

    World Cup 2022 Final - Argentina vs France

CEO & Publisher : Oh Young-jin
Digital News Email : webmaster@koreatimes.co.kr
Tel : 02-724-2114
Online newspaper registration No : 서울,아52844
Date of registration : 2020.02.05
Masthead : The Korea Times
Copyright © koreatimes.co.kr. All rights reserved.
  • About Us
  • Introduction
  • History
  • Contact Us
  • Products & Services
  • Subscribe
  • E-paper
  • RSS Service
  • Content Sales
  • Site Map
  • Policy
  • Code of Ethics
  • Ombudsman
  • Privacy Statement
  • Terms of Service
  • Copyright Policy
  • Family Site
  • Hankook Ilbo
  • Dongwha Group