Chicago to open tourism office in Korea
CHICAGO (Yonhap) -- Chicago will set up a tourism office in South Korea next year as part of an effort to attract more international visitors, the city's mayor said Thursday.
At an annual meeting of the Chicago Convention & Tourism Bureau, Chicago Mayor Rahm Emanuel announced that the city is hoping to open tourism offices in Korea as well as in France and Australia in 2013 as a means to spread the global presence of the third largest metropolitan area in the U.S.
The aim is to mainly target foreigners who spend between US$3,000 and $4,000 per visit and raise the annual number of international tourists to 50 million people by 2020, the mayor added.
To achieve this, the city is looking to invest an annual sum of $200,000 to $250,000 for each location, tourism officials said.
More than 260,000 Koreans visited the U.S. in the January-April period last year, according to data released by the U.S. Department of Commerce.