By Chung Min-uck
The language barrier is preventing Korean singers from breaking into the American market, claims Korean hip-hop artist PSY. And Tyler Brule, publisher and editor of Monocle magazine, would rather see Korean stars knock on the doors of Europe first.
Psy and Brule were among the speakers invited to the latest “Super Talk” conference in Seoul Tuesday. The semi-regular event organized by Hyundai Card is promoted as a platform for trendsetters in society, culture and business to share ideas and communicate with the public.
Asked why Korean singers and pop groups, such as the Wonder Girls are finding audiences across Asia but failing to extend that success in the United States, PSY suggested that inept language skills may have something to do with it.