By Hyundai Card; Yiyaginamu; 319 pp., 13,000 won
Hyundai Card is a Korean credit card company which was established in 2001. In the last decade, it has emerged as the domestic market leader in premium cards and is one of the largest card issuers in the country.
This book is an introduction to the 50 ways of innovation behind the company’s brisk rise.
Ted Chung, CEO of Hyundai Card/Hyundai Capital, puts primary importance on having the right culture. He is a firm believer that innovation and creativity come from interaction among employees and keeping an open mind to new ideas.
Under his leadership, the company has often topped lists of desirable places to work.
The book carries pictures showing the fun designs of the headquarters.
Each chapter is about two pages long and touches on various topics from work methods to business etiquette.
The book would serve as good guidance for those who have just entered the job market, particularly for those working in big companies.
By Fawaz A. Gerges; Asan Institute for Policy Studies; 294 pp., 13,000 won
A professor at the London School of Economics and Political Science provides an intriguing insider look at Islamist terrorism and the
people behind it through primary sources, interviews and even personal experiences in his native Lebanon.
The book achieves its principal aim, deconstructing the over-generalized face of Islam in the West by analyzing the various forces, movements and motivations that drive Jihad.
Its unfiltered content is exciting to read, especially the interviews he conducted with the well-known militants.
Many readers may be surprised and reassured by the rejection of terrorism even in the Muslim world, but their pre-conceived notions of the religion may be reinforced by the conspicuous lack of criticism against the use of violence.
While a masterfully translated volume in its own right, an average reader could be confused by the Muslim terminology, at times used even without the alphabetized equivalent.
The Immortal Life of Henrietta Lacks
Rebecca Skloot; Munhakdongne Publishing Group; 512 pp., 18,000 won
Rebecca Skloot, a freelance science writer, addresses the injustices deeply rooted in the field of medical research as she unravels the life story of Henrietta Lacks.
The author depicts the traumatic experience that Henrietta’s family inevitably had to undergo when they find out 20 years after her death, that she in fact is still alive.
Her presence continues in the form of 50,000,000 tons of HeLa cells, which researchers succeeded in reproducing.
The book enlightens readers about the ethical issues of certain medical research. The author also highlights the racial issues that spawned from countless African American victims used as the subjects of research.
The incredible lengths that the author went to in order to put together this book is indeed inspiring.
A decade of tireless research and interviews with numerous individuals and institutions enabled the fruition of this impactful book.
The Story of Hero 1-5
Joseph; One Tree Studio; 113 pp. , 9,500 won
This series of five comic books illustrates the life of a hero whom everybody has heard of ― Jesus Christ.
One Tree Studio, known for publishing biography comic books for children, tells the story of Jesus from his birth in a manger in Bethlehem to his death on a cross in Jerusalem.
Through this book readers may encounter various aspects of Jesus, not only his religious and divine character but also his humane and liberating side during this season of Lent.
A wide range of characters surrounding the Son of God, both his disciples and enemies, depicts people’s hidden emotions and actions, such as desire, trust, betrayal and love. The stories demonstrate how people reacted to the hero, who willingly dedicated himself to save them.
One bothersome thing was some violent scenes and coarse language which might prevent children from focusing on the meaning of the story.
― Kim Jae-won